Overview

« back Learn More Marketing Analyst Job #:  669232Site: North Plaza – Northbrook – ILThe Digital Analyst works with a dedicated account base of tier 1 agents providing personalized strategy and support using a variety of digital disciplines. In this role you will work with local agents to help building their digital and social media presence. The ideal candidate have a broad digital marketing background vs. being highly specialized in one technique. Experience working directly with SMBs and knowledge of local search strategies is a huge plus. Candidates must be able to build and maintain relationships with a variety of stakeholders.Description:* Leverage your experience in digital marketing to perform 1:1 consultations with local agents on a wide range of digital marketing programs including, paid search, organic search, social media strategy, web content strategy, online review acquisition, display advertising and analytics reporting.* Perform a digital health audit for each of your agents and make personalized recommendations based on the agents bandwidth, interest, market competition and overall need. You must be able to communicate digital marketing strategy and benefits to an audience largely unfamiliar with digital* Work closely with your agent base to uncover local content opportunities. Translate those opportunities into recommendations for developing digital content for web and social. This includes the review / approve of content for accuracy, basic spelling & grammar and adherence to predefined guidelines* Train agents on the use, features and best practices of our digital tools and top online platforms (Hearsay Social, Yelp, Facebook, etc.)* Evaluate digital performance reports and consult with your agents to understand the numbers and make recommendations for improvements based on data* Develop best practice training material and documentation to help train the Jr. Staff* Research and suggest additional digital opportunities that should be consideredRequirements:* 3-5 Years digital marketing experience* Hands on experience with social media strategy, web content development, review acquisition strategy, SEO / SEM and web analytics tools.* Experience performing digital marketing assessments and the ability to translate your findings into a workable strategy* Experience of directly working with SMBs to support them in digital marketing* Experience pulling, interpreting and presenting web analytics data* Ability to work 1:1 with a large client base and offer personalized service* Experience using a CRM system (Salesforce.com, MS Dynamics, Sugar CRM, etc.)* Strong written and verbal communication skills         EEO EmployerApex Systems LLC is an Equal Opportunity/Affirmative Action Employer. We evaluate qualified applicants without regard to race, color, religion, sex, national origin, disability, veteran status, and other protected characteristics. If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation in using our website for a search or application, please contact our Employee Services Department at 866-612-2739.Learn More $(‘span#TrackingJobBody a’).each(function (i, v) { if ($(v).attr(‘href’)) { var href = $(v).attr(‘href’).toLowerCase(); if (href.match(“^http”)) { switch (true) { case /facebook/.test(href): $(v).attr(‘mns_rt’, ‘NonJob-Facebook’); break; case /linkedin/.test(href): $(v).attr(‘mns_rt’, ‘NonJob-Linkedin’); break; case /twitter.com/.test(href): $(v).attr(‘mns_rt’, ‘NonJob-Twitter’); break; case /plus.google.com/.test(href): $(v).attr(‘mns_rt’, ‘NonJob-GooglePlus’); break; case /youtube/.test(href): $(v).attr(‘data-track’, ‘Client-Social-Youtube’); break; case /http[s]?://([a-z0-9-.]{1,}.[a-z]{2,})[/]?$/.test(href): $(v).attr(‘data-track’, ‘Client-Link-Homepage’); break; default: $(v).attr(‘mns_rt’, ‘jobcustomapplyonline’); break; } } } });